Italian Serie B Championship in Israel: agreement between Helbiz Media and The Sports Channel

Helbiz Media, the BKT Series exclusive distributor of foreign media rights to the Serie B Championship worldwide, announces a new agreement that will provide foreign exposure for the Italian Serie B Championship in Israel.

Helbiz Media has awarded The Sport Channel the exclusive audiovisual rights to broadcast the best matches in FullHD, live and delayed, as well as highlights for the 2021/2022, 2022/2023 and 2023/2024 seasons.

The agreement is another great success for League Serie B. This marks a new fundamental step as an international football property that can attract the interest of platforms and broadcasters around the world.

Statement from Mauro Balata, President of Lega B: “The boundaries of Serie B continue to expand around the world and this is a source of great pride for us. With this agreement and the sporting culture of Israel, we are entering a country that is fundamental to our football.”

Statement from Matteo Mammì, CEO of HELBIZ MEDIA: “We have reached a new agreement with another strategic country for the growth of BKT Series Championship and Helbiz Media: Israel. For the first time, the Serie B championship will be broadcast in Israel, thanks to the agreement with The Sports Channel, which will guarantee a great visibility of the Serie B matches.”




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